How Many Sales Will You Lose While Copywriters “Practice” On Your Projects?

Above you’ll see a hand rolling two red dice. I included that image as a reminder.

A reminder that every time you pay good money for an unproven copywriter, you are risking 4 things…

1. Cold hard Cash – Let’s face it, good copy is hard to write and not many people can pull it off. Do you really want your promotions being practice for unproven writers?
2. Time – How many hours are you willing to spend on each unproven writer? Make sure you know before you write that check or spend hours reading spec assignments.
3. Opportunity – Each promo you send out that does not perform is a slot where a better promo would have made you money. And while I understand not every promo is a winner, you and I know seasoned writers produce more winners, more often
4. Your Reputation – Send out a half-baked promo or campaign and it can turn off your list for weeks, cause unsubscribes and create ill will.

There is an alternative…

This year, my clients paid me multiple six-figures in upfront copywriting fees (royalties not included). ALL of which were repeat clients. You know there’s only one reason for that – they are making money with me on their team.

So, are you and I a fit for each other? That’s what we can find out in an easy conversation over the phone.

Once you’ve had a chance to check my samples and read what my clients have to say, let’s schedule a time to see if I can help you get what you want.

Just like I’ve done for other clients including The Oxford Club, Stansberry,, Leeb Publishing, Lombardi Publishing, Nightingale-Conant, Braxton Bragg, Kiefer and other major direct response marketers.

If you’d like to talk about what all you can get by us working together then you can set appointment with me here.

I’ll talk to you soon.


Sean McCool